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generational

Lip service, nosebleeds and value propositions

Why do we find it so hard to walk the talk when it comes to the importance of human capital? No one argues the importance of people to our businesses. CEOs famously assert in their public relations efforts “people are our most important asset.” And in survey after survey we hear various leaders, for small and larger operations alike, recount the importance of good people and the relationship of hu...
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Drill deep to see the new face of market demand

Embrace the differences that will drive innovation If you want to know what’s driving business, you have to drill down deep. Of course, demand drives customer orders and, as it follows, your customer’s customer orders and so on. But when you finally get to the bottom of it, you’ll see a new face of change—a nonconforming consumer that’s younger, and more powerful than any previous generation. He ...
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